What is the Early Reviewer Program?

About Early Reviewer Programme

The Early Reviewer Program encourages customers who have already purchased a product to share their authentic experience about that product, regardless of whether it is a 1-star or 5-star review. Amazon.in depends on reviews to learn more about products and this program helps to acquire early reviews on products that have few or no reviews, helping shoppers make smarter buying decisions. Customers who have purchased a product enrolled in the may be asked to write a review and eligible customers who submit a review within the offer period will receive a small reward (e.g., a INR 100 Amazon Gift Card) from sellers of enrolled products) for helping future shoppers.

1. Can I trust these reviews?

Yes, we only ask customers who have already purchased the item and are eligible to write customer reviews. We ask customers for their authentic experience, regardless of whether that is a 1-star or 5-star review. Any customer is eligible to write an Early Reviewer Program review as long as they have purchased the item and have no history of abusive or dishonest reviews.

2. How are reviewers selected for this program?

The endeavour of the Programme is to have authentic reviews. Amazon reaches out through email to customers who have purchased the enrolled products under the Programme from sellers, as long as they have no history of abusive or dishonest reviews and meet our eligibility criteria. It is not disclosed at the time of purchase whether a product is participating in the programme because we want to hear from customers who have authentically chosen to buy that product without any knowledge of a future reward. Not all products are participating in this Programme and not all buyers of participating products will receive reward offers to write a review. This programme is aimed at generating enough reviews to help shoppers make smarter buying decisions; this is not a rewards programme intended to encourage purchases. Amazon employees, participating sellers and their friends and family are not eligible to participate in this programme.

3. How are reviews rewarded?

The first 5 (five) eligible customers who provide review of the enrolled product purchased from such seller on a first come first serve basis within the offer period, will be eligible to receive rewards in form an Amazon Pay Gift Card worth INR 100.

4. How will I know if a product has a review from Early Reviewer Program?

Early Reviewer Program reviews are identified with an orange badge that reads ‘’.

5. Can sellers influence these reviews or reviewers participating in this program?

No. Sellers can select products to participate in this program but they do not have any influence over which customers are selected to receive the reward offers or the content of the customer reviews. Sellers are also prohibited from communicating with customers about their reviews. Amazon does not modify or remove reviews from the Early Reviewer Program, as long as they comply with our Community Guidelines.

Terms and Conditions

Early Reviewer Rewards Offer - Terms & Conditions

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