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Customer Review

22 January 2019
The book is useful for everyone as we all get persuaded & persuade others in our daily life interactions. This book details some principles & examples that elaborate on persuasion methods used by sales people as well as big companies & their PR agencies. While the book is all the more useful for people in the sales profession, I'll recommend it to everyone who wants to know a little more about Human behaviour.
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Product Details

4.4 out of 5 stars