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Chet Holmes

Amanda Holmes

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Hardcover – 21 June 2007

by Chet Holmes (Author)

4.6 1,647 ratings

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Chet Holmes has been called "one of the top 20 change experts in the country." He helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand strategies to improve your business, zero in on the few essential skill areas that make the big difference.

Too many managers jump at every new trend, but don't stick with any of them. Instead, says Holmes, focus on twelve critical areas of improvement—one at a time—and practice them over and over with pigheaded discipline.

The Ultimate Sales Machine shows you how to tune up and soup up virtually every part of your business by spending just an hour per week on each impact area you want to improve. Like a tennis player who hits nothing but backhands for a few hours a week to perfect his game, you can systematically improve each key area.

Holmes offers proven strategies for:

Management: Teach your people how to work smarter, not harder
Marketing: Get more bang from your Web site, advertising, trade shows, and public relations
Sales: Perfect every sales interaction by working on sales, not just in sales

The Ultimate Sales Machine will put you and your company on a path to success and help you stay there!

Print length

272 pages
Language

English
Publisher

Portfolio
Publication date

21 June 2007
Reading age

18 years and up
Dimensions

15.88 x 2.54 x 23.65 cm
ISBN-10

1591841607
ISBN-13

978-1591841609
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Review

This book will be a classic for as long as businesses seek to improve their profits, their sales, and their futures. (Jay Conrad Levinson, author of the Guerrilla Marketing series)

This is by far the best sales book I have ever read and I have read hundreds. As someone who runs [more than] fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come. (A. Harrison Barnes, CEO, Juriscape)

No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever! (Tom Hopkins, author of "How to Master the Art of Selling")

Chet has the best material Ive seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of "Secrets of the Millionaire Mind")

"The Ultimate Sales Machine" [is] a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice. (Michael Gerber, bestselling author of "The E-Myth" and "E-Myth Revisited")

"The Ultimate Sales Machine" is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach. (Stephen M. R. Covey, author of "The Speed of Trust")

Reading Chet Holmess book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . Its essential reading for anyone craving business greatness and prosperity. (Jay Abraham, author of "Getting Everything You Can Out of All Youve Got")

Chet has the best material I've seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of "Secrets of the Millionaire Mind")

Chet has the best material Iave seen for how to attract an army of top producers and how to get the most out of them once you get them. (T. Harv Eker, bestselling author of "Secrets of the Millionaire Mind")

Reading Chet Holmesas book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . Itas essential reading for anyone craving business greatness and prosperity. (Jay Abraham, author of "Getting Everything You Can Out of All Youave Got")

About the Author

Chris Steiner is the author of $20 Per Gallon, a New York Times bestseller. His writing has appeared in Forbes, the Chicago Tribune, the Wall Street Journal, Fast Company, and more. He holds an engineering degree from the University of Illinois at Urbana-Champaign and a masters in journalism from Northwestern University. Steiner lives in Evanston, Illinois, with his family.

Product details

Publisher ‏ : ‎ Portfolio (21 June 2007)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 272 pages
ISBN-10 ‏ : ‎ 1591841607
ISBN-13 ‏ : ‎ 978-1591841609
Reading age ‏ : ‎ 18 years and up
Item Weight ‏ : ‎ 477 g
Dimensions ‏ : ‎ 15.88 x 2.54 x 23.65 cm

Best Sellers Rank: #972,929 in Books (See Top 100 in Books)
- #68,037 in Analysis & Strategy
- #114,902 in Reference (Books)

Customer Reviews:
4.6 1,647 ratings

About the authors

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Chet Holmes
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Chet Holmes is an acclaimed corporate trainer, strategic mastermind, business growth expert, and lecturer. His nearly one thousand clients have included major companies like Pacific Bell, NBC, Citibank, Warner Bros., GNC, Wells Fargo, Estee Lauder, Merrill Lynch, and W. R. Grace, as well as small businesses of every kind. Holmes has also designed hundreds of advertising campaigns and sales systems for hundreds of industries.
See more on the author's page
Amanda Holmes
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Amanda Holmes is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million-dollar enterprise, which specializes in helping companies double their sales. Amanda merged her father’s proven process with her own forward-thinking ideas to connect the old-school sales process with hybrid online and offline instant gratification short attention span we see of consumers today. Her success has made it clear that she was born to lead. In the first two years of taking helm of the company, Amanda increased leads by 1176%, and doubled coaching clients two years in a row. Since then, Amanda has continued to scale the company making an impact worldwide with continued double-digit growth. Amanda’s mission is to teach the last and most important lesson that her father never got to reveal to radically change the lives of those passionate about success and sales. Visit HowToDoubleSales.com for more details
See more on the author's page

Customer reviews

4.6 out of 5

1,647 global ratings

5 star		74%
4 star		16%
3 star		6%
2 star		2%
1 star		2%

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Top reviews from India

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Mahesh

Proper sales trainer - not a manual, but a guide

Reviewed in India 🇮🇳 on 4 August 2022

Verified Purchase

Talks about the way sales people are to be trained. The best ways, worst ways. How to hire sales people there is a mantra written here.

It is purely for people who are planning to build or better a sales team. Period.

There might be other gems but it is purely sales.

2 people found this helpful

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Mahesh Gupta

An excellent sales book

Reviewed in India 🇮🇳 on 14 September 2021

Verified Purchase

There is abundant thing in this book one can learn.

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Mohit jain

Very nice book for entrepreneurs

Reviewed in India 🇮🇳 on 3 June 2021

Verified Purchase

Very informative and interesting book. Got much help for the growth of my business, thankyou

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Sanket K

For the ones who are transitioning from classroom to corporate!

Reviewed in India 🇮🇳 on 13 December 2021

Verified Purchase

Finds a good connect with the ones transitioning from Classroom to Corporate

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Ankit singh

paper quality not good

Reviewed in India 🇮🇳 on 16 December 2020

Verified Purchase

Book is amazing but Paper Quality is not good .

Reviewed in India 🇮🇳 on 12 September 2021

Verified Purchase

Nice product

Helpful

Deepak Singh Thakur

Must read for all CEO's, Sales Heads, Business Owners: 12 Awesome Strategies to Grow exponentially 👍👏👏

Reviewed in India 🇮🇳 on 18 July 2016

Verified Purchase

Chet Holmes has brilliantly simplified the art of long term sales growth. Starting with a pigheaded determination and focus as he says, to excel in 12 Strategies rather then 4000. Creating your high value pitch, sales strategic objectives to hiring the best and retaining. This book is a classic must read and then implemented. Written in a very simple manner, having good practical examples to relate with. This one for sure is added to my, must carry list of books for day to day reference. Highly recommend, go get it Now👍

5 people found this helpful

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Amazon Customer

Must read and implement

Reviewed in India 🇮🇳 on 29 January 2020

Verified Purchase

If you want build a carrier as sales man of Fortune 500 company, you must aware all the tools given in this book, must read for every sales person and as a normal consumer you can also read

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Top reviews from other countries

DJ

Wow, just wow! Best business book I’ve ever read.

Reviewed in the United Kingdom 🇬🇧 on 12 April 2021

Verified Purchase

I’m almost half way through this book and I felt compelled to stop and write a review. I think that says something.

I’ve already gotten so much value out of the opening six chapters, the return on investment is unbelievable. Now that I’ve read half of it, I’d easily pay £100 to see what the second half contains. I’m actually excited, like a kid at Christmas, to read the second half.

I’m an avid business/self-help reader and it’s rare that a book resonates with me. Usually I look for a few crumbs of insight in an otherwise bloated crap-fest. Not this book. I’ve probably highlighted 25% of the words on my Kindle. Every page is gold.

Perhaps I’ve just found this book at the right time for me. Which happens, occasionally. But I suspect it’s only partly that. I think I’m actually just reading a true master, who is kindly sharing his wealth of experience, without a shred of filler in sight.

Buy. This. Book.

2 people found this helpful

Paul Simister

To be successful, you need to be really good at a few things and have pig-headed determination

Reviewed in the United Kingdom 🇬🇧 on 4 December 2015

Verified Purchase

Sadly Chet Holmes died in August 2012 but in this book, he has left behind a fine legacy for people to understand how he helped so many big and small businesses around the world.

The author believes people over-complicate what is needed for business success. Instead you just need to focus on 12 key strategies and implement them with pigheaded discipline and determination.

The Key Business Growth Strategies Covered In The Book

1 - Really effective time management
2 - Instituting higher standards and regular training
3 - Effective meetings

4 - Becoming a brilliant strategist by taking a strategic approach by educating your prospective customers so that you set the buying criteria. Why play the game to someone else's rules if you can change the rule book by having a better understanding of the opportunities and threats that your customers face. I like the idea of the stadium pitch. What would you say if you had the initial attention of all the possible buyers of your product or service but they could walk away at any time? It's a powerful question on its own but Chet also introduces us to a pyramid of potential customers - some are actively looking to buy, some are thinking about buying but not doing anything about it yet, some are not thinking about it, some don't think they are interested and the last category know in their own minds that they are not interested. It could mean 90% of the audience are ready to walk out as soon as you say "Hi my name is Joe and I sell...". Instead he explains an approach to keep those who didn't know they were interested to stay and listen.

5 - Hiring superstars - There is some fantastic advice on hiring superstar sales people in this chapter that will knock your socks off.
6 - Targeting your best buyers - More excellent advice about focusing your marketing on the target customers that you believe really matter with tips on how to do it.
7 - The seven musts of marketing - You can't rely on just using one marketing method to attract new customers.

8 - Better presentation skills - Some good advice in this section including some common mistakes that presenters make. If you are a sales professional, you may have heard it before and I have a problem with "death by powerpoint."
9 - Winning the best buyers - Picking up on the theme of chapter 6 on the importance of targeting your best buyers, the book reveals practical advice on how to make it happen including tips on getting past the gatekeepers.

10 - Sales skills - For Chet Holmes, selling is a seven stage process which is good sensible advice but nothing startling.
11 - Follow-up and client bonding - The first stops what is known as buyer's remorse and leads to order cancellation. What seems like a good idea with the sales person, no longer seems a good idea when you are on your own. The second correctly identifies that as a general rule, you don't make the bulk of your money on the first transaction but on the subsequent business which relies on developing the relationship.
12 - Goals and measures - Standard material done well.

You will find it an easy to read, powerful and inspiring book that puts the emphasis on continued, focused action. This is one of my top 12 business books I recommend to business owners.

About my book reviews - I aim to be a tough reviewer because the main cost of a book is not the money to buy it but the time needed to read it and absorb the key messages. 5 stars means that I think that overall it has some vital messages in it.

Paul Simister, business coach

19 people found this helpful

Win

The BEST and Only Business book you need to read!

Reviewed in the United Kingdom 🇬🇧 on 4 December 2013

Verified Purchase

Chet is a Genius - no questions asked. The book covers everything you need to know to turn your company into a sales machine. From the opening time-management section through to the dream clients - everything is clearly explained with examples. In one of these type of books you hope to get at least 1 "Eureka" moment - I had so many "Eureka" moments reading this book it was crazy and I have been in business quite a long time. This is my new Bible - and though i am loathed to share it or encourage people to read it so that I can keep Chet all to myself, it seems only fair to review his book and say how amazing it is!

I should mention I bought this book thinking it would be about building a successful sales team - which it is - but that is only a small part of it - there is also so much more. If you only buy one book on how to run a successful business - buy this one.

7 people found this helpful

Kinger

I Benefited From This Book, Right From Day ONE

Reviewed in the United Kingdom 🇬🇧 on 26 July 2018

Verified Purchase

Although this book can be considered 'out of date' in some ways, you can still adapt the information to online businesses. I found this so valuable that I couldn't close my Kindle App until I'd finished reading most of it. Some gems that I've already taken on board and benefited from, big time.
If you run a business or are involved in selling, you must read this .. the author really does know what he's talking about, for sure.

2 people found this helpful

P. Raf-D

Wow!

Reviewed in the United Kingdom 🇬🇧 on 5 August 2019

Verified Purchase

What can I say that hasn't been said already. If you have or are starting a business, this book is a must-read. It is full of practical examples and lessons that make the information so implementable.

I found the Dream-100 idea literally groundbreaking for my business. I foresee profitable days and years ahead!

Thanks, Chet. You're truly a great marketer and an exceptional teacher.

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