Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter mobile phone number.

Kindle Price:    116.82
includes free wireless delivery via Amazon Whispernet
Kindle unlimited logo
Read this title for free. Learn more
Read for Free
OR

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Deliver to your Kindle or other device

Deliver to your Kindle or other device

A dog eat dog-food world by [Chandrasekaran, Suresh]
Kindle App Ad

A dog eat dog-food world Kindle Edition

4.7 out of 5 stars 42 customer reviews

See all formats and editions Hide other formats and editions
Price
New from
Kindle Edition
   116.82

Length: 90 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

Learn more about purchasing Kindle eBooks

Customers can now buy over 3 million Kindle books on Amazon.in with Indian credit/debit cards, net banking and Amazon.in Gift cards. > Learn More

Product description

Product Description

A hilarious pseudo-history of marketing management, which explicitly denies resemblance to any actual history, and which will be horrified if some semblance be found. ‘A dog eat dog-food world’ is the story of a man who discovered that the path of life is strewn with treadmills and, if you get on one by mistake, you could keep running all your life to stay in the same place. The story of how just minding your own business can lead to unexpected consequences, guided by the ‘invisible hand’ of long dead economists. Anything you learn from the book – be it the basics of marketing management or a satirical view of Society – you do at your own risk.
The tale only dogs the doings of Spike Fortune who only sought to feed dogs and Jerry Fortune who, being fortuneless, gets dragged helter-skelter by his uncle Spike’s careening pursuit of commercial success; Spike’s rival Tom Rich, who is unwillingly dragged into upstaging Spike and tries to do it by teasing the palates of cats, helped by the bumbling efforts of his nephew, Jasper Rich who would rather be chasing girls than chasing cats.

Product details

  • Format: Kindle Edition
  • File Size: 345.0 KB
  • Print Length: 90 pages
  • Simultaneous Device Usage: Unlimited
  • Publisher: Suresh Chandrasekaran; 1 edition (31 October 2015)
  • Sold by: Amazon Asia-Pacific Holdings Private Limited
  • Language: English
  • ASIN: B017FSC28C
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.7 out of 5 stars 42 customer reviews
  • Amazon Bestsellers Rank: #46,199 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • Would you like to tell us about a lower price?


Customer reviews

4.7 out of 5 stars
Share your thoughts with other customers
See all 42 customer reviews

Read reviews that mention

Top customer reviews

8 September 2017
Format: Kindle Edition|Verified Purchase
0Comment|Was this review helpful to you? Report abuse
2 April 2016
Format: Kindle Edition|Verified Purchase
0Comment|Was this review helpful to you? Report abuse

Would you like to see more reviews about this item?

Most recent customer reviews

click to open popover

Where's My Stuff?

Delivery and Returns

Need Help?