Sudeep Nagarkar’s ‘It started with a Friend Request' voted as the most popular book in a reader’s poll on Amazon.in

Indian authors ascending on popularity charts

Bangalore, January 8th, 2014: Amazon.in today released the readers’ choice list of most popular books in 2013 with Sudeep Nagarkar’s ‘It started with a Friend Request’ topping the list. The Oath of the Vayuputras by Amish Tripathi, the final book in the Shiva trilogy came in a close second in the list of most popular books of 2013.

The results are based on a poll conducted on Amazon.in from 9th to 31st December 2013. Books lovers from across the country were invited to vote for their favourite books under five different genres : Literature & Fiction, Children’s Books and Young Adult, Non-Fiction, Indian Writing, Business & Economics. Customers voted for their favorite books amongst 10 books pre-selected, under each category. The pre-selection was done basis sales and glance views over the past six months, post launch of Amazon.in in India. Amazon.in is the largest book store in India today, with over 10 million books and the Kindle store on amazon.in features over two million eBooks.

The top five most popular books across genres are:
- It started with a Friend Request by Sudeep Nagarkar’s
- The Oath of the Vayuputras by Amish Tripathi
- Inferno by Dan Brown
- And the Mountains Echoed by Khaled Hosseini
- The Cuckoo’s Calling by JK Rowling’s

Amit Agarwal, Vice President and Country Manager, Amazon India said, “As John Steinbeck says, 'There can never be enough books.’ With over 10 million books on our store, www.amazon.in, we have the largest collection of books in India and stay committed to providing Indian readers and book lovers the widest selection across genres and the most convenient way for them to buy books.”

Sudeep Nagarakar’s It Started with a Friend Request that triumphed with over 17% votes also topped the Indian writing category. The Oath of the Vayuputras by Amish Tripathi, the final in the Shiva trilogy came in a close second with 13% votes. Other winners in Indian writing included Sudha Murthy’s House of Cards, Accidental Apprentice by renowned Indian author Vikas Swarup and Arjuna: Saga of a Pandava Warrior-Prince by Anuja Chandramouli. The Amazon.in Reader’s Choice Polls also showed that in 2013, Indian Authors were the most popular amongst Indian book lovers.

“It is indeed a matter of great pride that Indian authors are gaining a strong foothold amongst readers both in India and internationally. We will continue to segregate the Indian authors from the Literature and Fiction section on the store to give them a distinctive platform and continue promoting them,” added Agarwal.

Dan Brown’s mystery thriller Inferno raked in 10% votes to top the literature & Fiction section and the third spot overall. And the Mountains Echoed by Afghan-American author Khaled Hosseini and JK Rowling’s crime fiction, The Cuckoo’s Calling won the second and third spot respectively in the literature and fiction category. Best Kept Secrets, the third book in the Clifton chronicles series by Jeffery Archer and Manuscript Found in Accra by Brazilian author Paulo Coelho were hugely popular and completed the top-five in this category.

The non-fiction category saw Dr. Abdul Kalam’s My Journey: Turning Dreams into Actions leading the pack while I am Malala by Nobel Peace prize nominee Malala Yousafzai was at the second spot. Other winners in the category included Alex Fergusson: My Autobiography, An uncertain glory: India and its Contradictions by Jean Dreze and Our Moon has Blood Clots by Rahul Pandita.

Lean in: Women, Work and the Will to Lead by Former COO of Facebook Sheryl Sandberg won the audiences over in the Business & Economics section. Prakash Iyer’s The Secret of Leadership came a close second followed by Dhandha: How Gujaratis Do Business by Shobha Bondre, India Grows at Night by Gurucharan Das and Devdutt Pattanaik’s Business Sutra: A very Indian Approach to Management were the other two in this category.

The fourth book in the heroes of Olympic series - House of Hades found favour with most children voters while Jeff Kinney’s Diary of a Wimpy Kid: Hard Luck, John Green’s The Fault in Our Stars, Theodore Boone: The Activist by John Grisham and Jeff Kinney’s Diary of a Wimpy Kid: Cabin Fever made up the top five in the Children’s books and young adults category.

Log on to www.amazon.in to find other popular books of 2013 or connect through Amazon apps for iPhones, iPads and Android phones. Consumers can use these apps to conveniently shop on the go just as easily as they do on their PC; they can browse & search for their favorite products, view recommendations & customer reviews, add to wish lists & cart and complete the purchase using all of the payment options available on the site and track the status of their orders. The Amazon mobile shopping App is available as a free download through Amazon Appstore: www.amazon.in/apps.

About Amazon.in
The Amazon.in marketplace is operated by Amazon Seller Services Private Ltd, an affiliate of Amazon.com, Inc. (NASDAQ: AMZN). Amazon.in seeks to build the most customer-centric online destination for customers to find and discover virtually anything they want to buy online by giving them more of what they want – vast selection, low prices, fast and reliable delivery, and a trusted and convenient experience; and provide sellers with a world-class e-commerce platform.

Products on amazon.in range from; Books, Movies and TV shows; the Kindle family of E-Readers, Tablets and eBooks; Computers & Accessories; Mobiles & Accessories; Cameras & Photography; Portable Media Players; Toys & Games; Baby Products; Personal Care Appliances; Health Care Devices; Home and Kitchen and Beauty. It is still “Day 1” and Amazon.in is relentlessly focused on expanding selection and raising the bar for customer experience in India.

About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth’s Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon’s developer customers with access to in-the-cloud infrastructure services based on Amazon’s own back-end technology platform, which developers can use to enable virtually any type of business. Kindle Paperwhite is the world’s best-selling and most advanced e-reader. It features new display technology with higher contrast, the next generation built-in light, a faster processor, the latest touch technology, and exclusive new features designed from the ground up for readers. Kindle, the lightest and smallest Kindle, features improved fonts and faster page turns. The new Kindle Fire HDX features a stunning exclusive 7” or 8.9” HDX display, a quad-core 2.2 GHz processor, 2x more memory, and 11 hours of battery life, as well as exclusive new features of Fire OS 3.0 including X-Ray for Music, Second Screen, Prime Instant Video downloads, and the revolutionary new Mayday button. The all-new Kindle Fire HD includes an HD display, high-performance processor and dual speakers at a breakthrough price.

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Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment and data center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.