Reviving Banarasi weaves at the Grand Finale Show of Amazon India Fashion Week

- 16 designers come together to recreate Banaras to celebrate the rich textile heritage of India


Bengaluru, September 30, 2015 Adding to the much celebrated panache & elegance, the ramp at the Amazon India Fashion Week will take your breath away with the modern-age Banarasi weaves, during the Grand Finale show of the Amazon India Fashion Week as 16 of India’s most talented designers will bring alive the rich culture and textile heritage of Banaras.

The Grand Finale of the Amazon India Fashion Week Summer Spring ‘16 will be hosted on the 11th of October at 9:30pm at NSIC Grounds in New Delhi.

The Grand Finale, hosted by Amazon India, curated to the theme of ‘The Banaras Project – Crafts of India’, aims to bring back the astonishing and spectacularly awe-inspiring richness and heritage of Banaras. Each of the 16 designers will present three ensembles inspired by the iconic city in tones of blue, yellow, green, red, cream & black and tell their Banaras story using any one of these palettes

Announcing the finale show, Susan Saideman, Head Amazon Fashion said; “We have decided to theme the Grand Finale on ‘The Banaras Project – Crafts of India’ as Banaras has always been a source of inspiration for the Indian fashion industry. The versatility attached with these threads makes the textile as eclectic and elegant as one could dream of. From Banarasi drapes to opulent brocades and the handloom cotton and silk textiles, Banarasi weaves match up to the modern as well as the traditional fashion sensibilities, giving the talented creative minds – our designers, a broad area to play with.

She further added,“In our endeavor to bring the authentic arts of India to our customers, we are soon launching ‘Crafted in India’ store on Amazon.in which will reflect the rich heritage of modern India put together by the expert weavers and artisans from all over the country.”

“We are excited to revive the Banarasi weaves in line with the modern sensibilities of today’s consumer. The inspiration from the encouragement given by Shaina NC to take this forward with Amazon India’s consistent support has yielded us with the unique collections from our talented designers. We are sure that our efforts in the grand celebration of Banarasi weaves will set new benchmarks for such concepts in the future,” said Sunil Sethi, President, FDCI.Commenting on the benarasi inspiration for the Grand Finale, Designer David Abraham expressed,“We are working on a concept on the "deconstructing" of Benares brocades. Our collection plays on texture, contrast and sets the smooth against rough, juxtaposing the precious material against the simplest fabric.”

The list of designers who will be presenting on the ramp of Grand Finale at AIFW are:-

 Abhishek Gupta

 Abraham & Thakore

 Alpana & Neeraj

 Anupamaa by Anumpama Dayal

 Rishta by Arjun Saluja

 Ashish N Soni

 ATSU

 Gauri & Nainika

 JJ Valaya

 Malini Ramani

 Manish Arora

 Namrata Joshipura

 Rajesh Pratap Singh

 Rohit Gandhi+Rahul Khanna

 Sabyasachi

 Tarun Tahiliani

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About FDCI

A non-profit organisation, the Fashion Design Council of India (FDCI), is the apex body of fashion design in India, represented by over 350 members. Founded on the premise of promoting, nurturing and representing the best of fashion and design talent in the country; its prime objective is to propagate the business of fashion. Website: www.fdci.org