Kid skills debut on Amazon Alexa in India
Kids will now be able to engage with their favorite characters and access a range of entertaining and educational content with over 350 new skills.
New skills include a quiz from Amar Chitra Katha to help expand knowledge of Indian mythology, learning about animal kingdom with Tinkle’s Shikari Shambu, solving brain teasers with Suppandi, singing along popular nursery rhymes and listening to stories from ChuChu TV, and gamified learning from Playablo.
July 02, 2018: Amazon has launched a new category of Alexa skills specifically for children under 13 years of age in India. These skills bring to life popular characters and experiences from renowned Indian and global brands such as Amar Chitra Katha, Tinkle, ChuChu TV, PAC-MAN, Hungama, Appu Series, Videogyan, HooplaKidz, Playablo, Moshi Twilight, and Bob the Train. These skills can be accessed on all Amazon Echo devices as well as the free Alexa app for smartphones.
The Alexa India Skills Store currently has over 15,000 skills which serve use cases such as music, news, food, games, smart home and more. With this new collection of over 350 Alexa skills, kids can challenge themselves with brain teasers and quizzes, listen to nursery rhymes and stories and have fun learning about various topics from wildlife to English, using simple voice commands with Alexa. Parents and families can easily discover kid skills via the Alexa app, or http://www.amazon.in/kidskills, or just by asking “Alexa, what kid skills do you have?”. The ability to use kid skills is controlled by the main account holder and needs to be enabled via the Alexa app.
“In line with our vision to keep expanding Alexa as a service that provides a delightful and fun experience for the entire family, we have curated a special catalogue of skills to engage, entertain and educate children. Our developer guidelines ensure that the skill experiences encourage exploration and creativity among kids,” said Dilip RS, Country Manager for Alexa Skills, Amazon.
“Amar Chitra Katha has been synonymous with the knowledge of history and mythology for over 50 years. We are happy to extend our long legacy of quizzing from Uncle Pai’s time, as an Alexa skill. Just say “Alexa, open Amar Chitra Katha Quiz” to get started. Users can also expect hours of fun by engaging with our most popular Tinkle characters Shambu on animal facts and Suppandi on mind-boggling riddles," said Sanjay Dhar, President, Amar Chitra Katha.
“In an era where voice enabled speakers like Echo are gaining huge popularity, we are very excited to bring ChuChu TV’s content to Alexa. You can now launch the ChuChu TV skill by saying "Alexa, open ChuChu TV" and your kids can listen to any their favourite nursery rhymes and stories from our complete catalogue. It will be a fun filled experience for the little ones,” said Vinoth Chandar, Founder, CEO & Creative Director - ChuChu TV Studios.
Nursery rhymes, songs & rhyme-game skills
• ChuChu TV: One of the world's most watched kids edutainment channels, brings hundreds of nursery rhymes, stories, songs on colors and animals for kids to Alexa. Just say "Alexa, open ChuChu TV" or “Alexa, ask ChuChu TV to play animal songs”.
• Appu's Adventure: Based on themes and rhymes from Appu's world, this interactive skill is designed to help develop and improvise listening, comprehending and problem-solving abilities in children. Just say “Alexa, open Appu's Adventures ".
• Hungama Rhymes: Kids can explore audio rhymes on animal kingdom, festivals, educational and fun rhymes from Hungama and Appu Series. Just say “Alexa, open Hungama Rhymes”.
• HooplaKidz: The skill makes learning with songs and rhymes interactive, fun and refreshing with its karaoke and quiz. Just say “Alexa, open HooplaKidz”.
• Bob the Train: Bob the Train comes alive to talk, sing, tell stories and interact with kids like a friend. At the end of every song, Alexa will ask a question which kids can answer. Just say "Alexa, open Bob the Train”.
Brain teasers, quizzes, trivia & joke skills
• Amar Chitra Katha’s India Quiz: India's favourite storyteller has put together this fantastic quiz that will help kids expand their knowledge of Indian mythology; from gods to kings. Just say, “Alexa, open Amar Chitra Katha Quiz” or “Alexa, open ACK Quiz”.
• Suppandi’s Crazy Brain Teasers: Tinkle's favourite simpleton is here to rack your brains with clever riddles that are way too smart for him. Help him out with these wacky questions and exercise your brain muscles as well. Just say, “Alexa, open Suppandi Quiz”.
• Would You Rather Family: Answer the most ludicrous and silly questions ever created for kids in this Alexa skill. Kids can play alone or with friends and family and burst out in laughter over their answers. Just say, “Alexa, open Would You Rather Family”.
• Other skills on this theme include Shambu’s Jungle Quiz - popular for helping kids learn all about the animal kingdom, one question at a time, and Beano - popular for ultimate True and False quiz.
Immersive & adventure game skills
• Forest Fortune: This interactive, pick-a-part story game, will take kids through a royal adventure to hunt for King George’s hidden treasure. Just say “Alexa, open Forest Fortune”.
• Panda Rescue: Kids get to be the assigned carer of an orphaned baby panda and teach important life lessons by making the right choices as they move through the game. Just say “Alexa, open Panda Rescue”.
• Playablo: The skill uses gamification to help kids learn English. Just say “Alexa, open Playablo”.
Fun & interactive story skills
• PAC-MAN™ Stories: This skill is designed to provide a fun and educational ‘choose your own adventure’ experience where children of all ages can make the right moral choices to complete each adventure set on PAC-MAN Planet. Just say, “Alexa, launch PAC-MAN Stories.”
• Amazon Storytime: This skill offers a growing collection of professionally narrated short stories read by Aidy Bryant (known for her roles on Saturday Night Live) and Tom Kenny (known as the voice of SpongeBob SquarePants). Just say, “Alexa, ask Amazon Storytime to read me a story”.
• Moshi Twilight: This skill can help settle little listeners at bedtime. It features surreal stories with dreamy melodies and calming narration, guided relaxations and soothing sounds, all with a magical Moshi twist. Just say “Alexa, open Moshi Twilight”.
Brands and individual developers interested in making Alexa skills for kids can refer to resources on the Alexa Developer Portal: https://developer.amazon.com/alexa-skills-kit/india/kids/
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, personalised recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.in/aboutus and follow @AmazonNews_IN