- Paperback: 272 pages
- Publisher: Simon & Schuster; Reprint edition (29 December 2009)
- Language: English
- ISBN-10: 1416576142
- ISBN-13: 978-1416576143
- Product Dimensions: 12.7 x 2.5 x 20.3 cm
- Average Customer Review: 13 customer reviews
- Amazon Bestsellers Rank: #1,13,105 in Books (See Top 100 in Books)
Other Sellers on Amazon
+ 77.55 Delivery charge
+ 69.63 Delivery charge
Yes!: 50 Scientifically Proven Ways to Be Persuasive Paperback – 29 Dec 2009
Save Extra with 3 offers
- Cashback (2): Get 50% cashback up to Rs. 50 using Axis Bank Credit & Debit Cards. Valid only on your first 2 online payments. Cashback will be credited as Amazon Pay balance within 10 days from purchase. Here's how
- Get 25% back up to Rs. 50 back on your first order using Amazon Pay UPI. Cashback within 10 days. Link Bank Account Here's how
- No Cost EMI: No Cost EMI available on Amazon Pay ICICI credit cards on orders above Rs. 3000 Here's how
- Bank Offer: 5% Instant Discount on ICICI bank Credit and Debit EMI transactions Here's how
Frequently bought together
Customers who bought this item also bought
""Yes!" is the single best introduction to and distillation of research and wisdom on how to change people's minds, including your own." -- Warren Bennis, Distinguished Professor of Business, University of Southern California, author of "On Becoming a Leader" and coauthor of "Judgment: How Winning Leaders Make Great Calls"
""Yes!" is the "Freakonomics" of social psychology. This book changed my way of looking at the world. This thinking is the real deal. Don't miss out!" -- Daniel Finkelstein, Comment Editor, "The Times" (London)
"This easy-to-read summary of the social-psychological research on persuasion really does tell people how to get to 'yes.' Since we are all selling something, including ourselves, all the time, everyone can, and will be, reading this amazing book." -- Jeffrey Pfeffer, professor, Stanford Graduate School of Business, and author of "What Were They Thinking? Unconventional Wisdom About Management"
"If you had a team of bright guys looking for research that you can actually use to improve your effectiveness, and they wrote it up for you with wit and style, putting it in nifty little reports of three to five pages, would that be useful? YES! This book is the trifecta: first-rate research, lively writing, and practical advice. Read it, enjoy it, use it." -- Dale Dauten, nationally syndicated King Features columnist and author of "The Gifted Boss"
About the Author
Noah Goldstein is a protege of Cialdini's. He is an assistant professor at the University of Chicago Graduate School of Business. He earned a Ph.D. in psychology under Robert Cialdini at Arizona State University in 2007, and he has published research with Cialdini in the Journal of Personality and Social Psychology.
Steve Martin is the UK-based co-director of Influence at Work. Prior to joining with Robert Cialdini's consulting group, he held a number of positions in sales, marketing, and management at several blue-chip companies.
Robert Cialdini is recognized worldwide for his inspired field research on the psychology of influence. He is a New York Times bestselling author. His books, including Influence, have sold more than three million copies in thirty-three languages. Dr. Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University and the president and CEO of Influence at Work, an international company that provides keynotes and influence training on how to use the lessons in Dr. Cialdini’s books ethically and effectively.
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter mobile phone number.