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Ugly Is Only Skin-Deep: The Story of the Ads That Changed the World Paperback – Import, 28 Sep 2016


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Product description

Review

Dominik Imseng has done an amazing job of weaving personality, history and practice into a wonderfully written book. --Steven Heller, design writer and co-chair MFA Design/Designer as Author + Entrepreneur, School of Visual Arts, NYC

A timely as well as masterful piece of work. --Richard Huntington, Chief Strategy Officer of Saatchi & Saatchi London

If the author's command of his subject is masterful, then his ability to tell it as a story is even more impressive. --Steve Harrison, author of 'How to Do Better Creative Work' and 'Changing the World is the Only Fit Work for a Grown Man'

About the Author

Dominik Imseng received a M.A. in Philosophy, German Literature and History of Art from the University of Zurich. He works as a copywriter and journalist in Switzerland and regularly interviews advertising greats. Dominik has never owned a Volkswagen Beetle. In fact, he doesn't even know how to drive.

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Product details

  • Paperback: 96 pages
  • Publisher: Matador (28 September 2016)
  • Language: English
  • ISBN-10: 1785893173
  • ISBN-13: 978-1785893179
  • Product Dimensions: 14 x 0.8 x 21.6 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #4,26,382 in Books (See Top 100 in Books)
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Amazon.com: 4.7 out of 5 stars 4 reviews
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5.0 out of 5 starsWhat advertising used to be.
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5.0 out of 5 starsA very well researched history of how DDB helped the ...
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5.0 out of 5 starsMust Read!
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