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Shawn Callahan

Putting Stories to Work Paperback – Illustrated, 18 March 2016

by Shawn Callahan (Author)

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Shawn Callahan is a master at telling stories, applying stories and coaching others in the art of storytelling. This is a delightful book that is hard to put down. ' --Gary Klein, world-leading psychologist and author of Intuition at Work 'A wonderful book that's both practical and fun to read. As we've experienced, Shawn's training programs are phenomenal, and now everyone has access to his techniques in Putting Stories to Work. ' --Gerry Lynch, General Manager, Mars New Zealand 'Putting Stories to Work really helps you notice stories and bring them to life in your business in a way that's simple, practical and compelling. This book is full of interesting stories that are so relatable. It's a must-read. ' --Lisa Mills, International Head of TESCO Academy The most successful leaders are storytellers. By mastering business storytelling, they achieve extraordinary business results. As a modern-day leader, you know you should develop this skill, but you don't have the time to do this in an ad-hoc way. What you need is a practical, reliable method to follow, one that will allow your business to reap the benefits of storytelling as soon as possible. In Putting Stories to Work, Shawn Callahan gives you a clear process for mastering business storytelling. He demolishes the thinking that storytelling has no place at work, reminding us that sharing stories is what we all do naturally, every day, and that it's one of the most powerful tools for getting things done. You just need to adapt this natural superpower to boost your business. Shawn's story mastery process of Discover, Remember, Share and Refresh is based on over two decades' work with high-achieving global companies. In Putting Stories to Work, each step is spelled out in detail, backed up by research, and, needless to say, illustrated by plenty of great stories. Learn how to find and share stories to connect with new people. How to explain why change is needed. How to influence opinions and promote success. And much more. Most importantly, learn how to take the latent skill of storytelling and turn it into a potent business habit. Imagine your colleagues telling the story of how you took the most diverse and opinionated group of experts and had them all working towards the same goal. Or the one about how you persuaded the executive team to change their minds and got a great result for the business. Or the one where everyone got inspired and turned things around. Imagine that your people all know exactly what the company strategy is and how they're making a difference to the organisation. As the successful film executive Peter Guber put it: 'Storytelling is not show business. It's good business'.

Print length

290 pages
Language

English
Publisher

Pepperberg Press
Publication date

18 March 2016
Dimensions

15.6 x 1.65 x 23.39 cm
ISBN-10

0992338565
ISBN-13

978-0992338565
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Product details

Publisher ‏ : ‎ Pepperberg Press (18 March 2016)
Language ‏ : ‎ English
Paperback ‏ : ‎ 290 pages
ISBN-10 ‏ : ‎ 0992338565
ISBN-13 ‏ : ‎ 978-0992338565
Item Weight ‏ : ‎ 449 g
Dimensions ‏ : ‎ 15.6 x 1.65 x 23.39 cm
Country of Origin ‏ : ‎ United Kingdom

Best Sellers Rank: #215,172 in Books (See Top 100 in Books)
- #12,737 in Analysis & Strategy

Customer Reviews:
4.4 116 ratings

About the author

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Shawn Callahan

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Shawn Callahan is a sought-after keynote speaker, international business consultant and executive coach who works with global organisations such as Mars, Danone, Allianz, SAP, Tesco and Shell. He is the founder of Anecdote, the world's largest business storytelling company. Anecdote helps leaders and sellers around the world to find and tell oral stories with impact. Its programs are delivered in eight languages in 20 countries, and counting.

Shawn’s award-winning book Putting Stories to Work: Mastering Business Storytelling is the most practical guide available to developing your skills as a business storyteller.

Shawn holds a bachelor's degree in geography and archaeology from the Australian National University. He is married, with two grown-up daughters, and lives in Melbourne, Australia. He can be found at www.anecdote.com

Customer reviews

4.4 out of 5

116 global ratings

5 star		62%
4 star		26%
3 star		8%
2 star		2%
1 star		2%

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Top review from India

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S.K.Sengupta

Fascinating and very useful. A must read for organizational growth

Reviewed in India 🇮🇳 on 29 April 2017

Verified Purchase

Importance of stories . Where and how to use them . Fascinating and very useful . A must read for organizational growth , for personal growth and for benefits in every area of life . Went beyond my expectations . A must read .

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Top reviews from other countries

Michael Jack Hawkins

A great story about how to collect and tell great stories in the business context!

Reviewed in the United Kingdom 🇬🇧 on 8 February 2017

Verified Purchase

What a superb book!

It is only recently in my long career that I have come to truly appreciate the potential power of great stories and great storytelling. What Shawn's book does most effectively and entertainingly is to place story composition and storytelling techniques into the business context. The book is well-written, full of anecdotes (as you might expect) and provides a simple yet powerful structure for collating, composing and communicating the right sort of stories at the right time.

In fact I consider it such a fantastic reference that I have also purchased the Kindle edition as well as the paperback so that I can carry it around with me on my travels. A must-read for anyone who wishes to significantly "up their game" in terms of leadership skills!

F M Mahfuz

One of the best books about business storytelling out there

Reviewed in the United Kingdom 🇬🇧 on 23 August 2020

Verified Purchase

This book covers all the bases. Why you should tell stories, when and how. It’s not flashy, it might not blow your mind, but slowly and surely it will make its case and you’ll be rating to get started with your own stories. An absolute must read if you’re a leader or business storyteller.

Hywel Thomas

A super-informative guide to the insights of business storytelling

Reviewed in the United Kingdom 🇬🇧 on 7 October 2016

Verified Purchase

How to communicate your ideas more memorably and effectively at work? Rather than trying to push your listener to agree with your reasoning, appeal to logic and argument, as many of us do, in this book Shawn Callahan captures the insights behind using more compelling business storytelling. Shawn shows us how to craft a better message that connects more powerfully with your audience. A practical, engaging and excellent read.

Stuart

Four Stars

Reviewed in the United Kingdom 🇬🇧 on 25 June 2017

Verified Purchase

Lots of insight into some great methods

Amazon Customer

Highly recommend

Reviewed in the United Kingdom 🇬🇧 on 20 March 2016

Verified Purchase

Great read. Full of practical advice on how to use storytelling in the workplace. Would highly recommend.

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Putting Stories to Work Paperback – Illustrated, 18 March 2016

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