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From News to Infotainment to Tamasha Hardcover – 2011


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About the Author

Dr Amit Nagpal is an MBA, PhD from DAVV University of Indore and has been associated with media and brand management for more than 15 years. He has also written for many reputed journals and researched extensively on audience preferences for television news channels as part of his doctorate studies and conducted workshops on the same for various media institutes in the country including Sri Sri Centre for Media Studies, Bangalore Sri Aurobindo Institute of Mass Communication, New Delhi Department of Journalism, Makhanlal Chaturvedi University of Journalism, Bhopal among others. Dr Amit Nagpal is one of the pioneers of personal branding consulting in India. He is also an author, social media trainer and speaker. He wants to help creative people create better, managers to become leaders and professionals become personal brand and find the ultimate joy of living.

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Product details

  • Hardcover: 256 pages
  • Publisher: Integrity Media; First edition (2011)
  • Language: English
  • ISBN-10: 8190358081
  • ISBN-13: 978-8190358088
  • Package Dimensions: 22.4 x 15 x 2.2 cm
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