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Making the Elephant Dance: The Tata Way to Innovate, Transform and Globalize Hardcover – 10 Aug 2015
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About the Author
Dr Sunil Mithas (PhD, University of Michigan) is a professor at the Robert H. Smith School of Business at the University of Maryland, and a leading expert on strategies for managing innovation and excellence for corporate transformation. He was identified as a 2011 MSI Young Scholar by the Marketing Science Institute. Sunil experienced first-hand the transformational journey of the Tata group, both as an employee and as one of the early assessors of the Tata Business Excellence Model. He speaks frequently at industry events and has researched or consulted with organizations such as Johnson & Johnson, Lear, A.T. Kearney, and the US Census Bureau.
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