100% PP 100%25%20PP
   1,201.00 +    90.00 Delivery charge
  • M.R.P.:    2,000.00
  • You Save:    799.00 (40%)
  • Inclusive of all taxes

Pay on Delivery (Cash/Card) eligible
What is this?
What is Pay on Delivery?
Pay on Delivery (POD) includes Cash on Delivery (COD) as well as Debit card / Credit card / Net banking payments at your doorstep.
Details
Only 1 left in stock.
Sold by mansion book house (1.0 out of 5 stars | 1 ratings) and Delivered by Amazon.
Other Sellers on Amazon
Add to Cart
   1,230.00
   100.00 Delivery charge
Sold by: sri book house
Add to Cart
   1,538.79
Includes Import Fees Deposit
   496.03 Delivery charge
Sold by: Amazon Export Sales LLC
List & Earn Rs.250* extra. Available in Bangalore, Mumbai, Chennai, Hyderabad. Sell on Local Finds.
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more.
See all 2 images

The Long Tail: Why the Future of Business is Selling Less of More Hardcover – Import, 11 Jul 2006

3.6 out of 5 stars 2 customer reviews

See all 11 formats and editions Hide other formats and editions
Price
New from
Hardcover, Import
   1,201.00
   1,201.00

There is a newer edition of this item:


Minimum 50% off: Prime offers

Prime offers on books


click to open popover

Special offers and product promotions

  • 10% Instant Discount with HDFC Cards for Prime members Here's how (terms and conditions apply)

Description for The Long Tail: Why the Future of Business is Selling Less of More

From Booklist

Citing statistical curves called "long-tailed distributions" because the tails are very long relative to the heads, Anderson, editor of Wired magazine, focuses on the tail, or the development in the new digital world of an infinite number of niche markets of any size that are economically viable due to falling distribution costs and in the aggregate represent significant sales. Although the author considers primarily media and entertainment companies, he also shows the long-tail effect at eBay, KitchenAid, Legos, Salesforce.com, and Google. His nine rules for successful long-tail strategies include lowering costs and thinking niche (one product, distribution method, or price does not fit all) and giving up control by sharing information and offering choices. In this excellent book, Anderson tells that "the story of the long tail is really about the economics of abundance--what happens when the bottlenecks that stand between supply and demand in our culture start to disappear and everything becomes available to everyone." Mary Whaley
Copyright © American Library Association. All rights reserved

Review

"Anderson’s insights with the Long Tail continue to influence Google’s strategic thinking in a profound way." -- Eric Schmidt, CEO, Google

"I can’t begin to tell you how thrilled I was by The Long Tail." -- Howard Look, VP, TiVo

"If you haven’t already read The Long Tail, you’d better -- it’s the new Tipping Point." -- Andy Lark, VP, Sun Microsystems

See all Description for The Long Tail: Why the Future of Business is Selling Less of More

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone

To get the free app, enter mobile phone number.



Product details

  • Hardcover: 256 pages
  • Publisher: Hyperion (11 July 2006)
  • Language: English
  • ISBN-10: 1401302378
  • ISBN-13: 978-1401302375
  • Product Dimensions: 15.6 x 23.5 cm
  • Average Customer Review: 3.6 out of 5 stars 2 customer reviews
  • Amazon Bestsellers Rank: #5,48,195 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?



Customer reviews

3.6 out of 5 stars
Share your thoughts with other customers
See all 2 customer reviews

Top customer reviews

27 September 2017
Format: Paperback|Verified Purchase
11 July 2016
Format: Paperback|Verified Purchase

Most helpful customer reviews on Amazon.com

Amazon.com: 4.2 out of 5 stars 391 reviews
Brian
5.0 out of 5 starsA new "theory of everything" human
9 April 2015 - Published on Amazon.com
Verified Purchase
2 people found this helpful.
Robert D. Crane
4.0 out of 5 starsAn awakening
14 August 2011 - Published on Amazon.com
Verified Purchase
Jonathan Groner
4.0 out of 5 starsIs there really a long tail for consumer durables?
3 August 2006 - Published on Amazon.com
Verified Purchase
6 people found this helpful.

Where's My Stuff?

Delivery and Returns

Need Help?