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Leading Hardcover – 29 Sep 2015
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LEADING is about leadership, management and the pursuit of success. It's a fantastic book, one of the best of its kind. The defining quality of Ferguson and Moritz's book is its clarity. The pair discuss leadership from a purely practical perspective, their raw material being Ferguson's vast experience. If there's one word, though, that characterises his philosophy of management it's discipline... And yet what comes through very strongly is humility, even vulnerability.
Every success of his, you realise, has been hard-won. Failure has been a constant threat. Nagging anxiety he just accepted 'as part of my job'. And he wouldn't have had it any other way.
For those interested in the subject of leadership, be it managing people effectively and getting the best out of them or learning which qualities and traits separate those who manage and those who inspire, Leading is a worthwhile read.
Football fans might complain that the book is over too quickly, even though Ferguson provides 343 pages of entertaining stories and observations. Structuring his sermons in an easily read format is the latest managerial masterstroke from a man who made a career out of regularly producing them.
The foundation for its (Man Utd's) success was built by Ferguson, whose near-pathological obsession with football - and with winning - is a case study in leadership.
Ferguson is one of the most successful men in his field - not just in football, but any sport in any era. He defied the norms and the scale of his accomplishments will only become more apparent with the passing of time. History will see that Ferguson grows, not diminishes.
This is as good as Ferguson's last book. Both are about being a particular kind of person...
An inspirational book about leadership from the most successful British football manager of all time.See all Product description
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This book is worth reading for anyone who wants to know how to succeed. It is written in his usual workman-like prose, is easy to understand and, in places is a revelation as to how to adjust ones mindset to get through hard times and beat the odds. Even though this book can be picked up by anyone who wants to succeed in any aspect of life, my own pleasure came from the football related content. It fills the gaps in his Manchester United story that had been left by his previous books. He dealt so differently with players such as Gary Neville and Cantona, recognised exactly how to give a positive boost to each player and knew exactly when to deliver the famous 'hairdryer'.
Yet he takes time to explain why losing ones temper is of no practical use, and carrying a grudge should be consigned to the bin. Any time he dressed down a player, he made sure it was forgotten the next day. He sat with young players at lunch time, knew everybody's name, and held every part of the Manchester United family in high esteem. This is what set Alex Ferguson apart. Everyone was part of the winning formula - cleaners to grounds men to star players. Equally he was content to leave a player out of the team to make that very point, even to the possible detriment of a result. The most important piece of information was his sadness at not giving manager's time to create a winning team.
'Leading' is Sir Alex's best book and sets out for posterity what the formula for winning is. Excellent.
Glory Glory Man United! #MUFC
Some concepts can get a bit repetitive in some parts of the book.. but it keeps the reader engaged.. especially for fans of the club
Book is also in excellent condition.. clear pages and sturdy
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