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Johnson's Top to Toe Baby wash (500ml)
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- So mild that it is suitable for a newborn's first bath
- No 1 Doctor recommended brand
- Clinically proven to be as mild as pure water
- Perfectly pH balanced, 100% Soap Free
- Hypoallergenic, Dermatologist tested
- No added parabens
- Every Johnson's product passes a 5 level safety assurance process
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Description for Johnson's Top to Toe Baby wash (50ml)
A mother’s love is the most trusted test for mildness. When a new life is placed in your arms, you only let the purest and mildest touch her. This is what has inspired us to develop the Johnson’s top-to-toe range. It is clinically proven mild, for a newborn’s first bath. So what touches your baby is always as mild as your touch and as pure as your love. Johnson’s top-to-toe baby wash is a specially designed a perfectly pH balanced cleanser, as mild as pure water, for your baby's delicate skin and eyes.
*Based on survey conducted by IMS health in selected Metro cities with Pediatricians of India during Aug-Sept 14.
From the manufacturer
What Makes Us Best For Baby?
At JOHNSON’S, we combine our 120-year-old experience with new scientific developments. All our products come with the TRIPLE BABY PROTECTION seal which signifies our promise to offer only what is safe, mild, and effective for use on baby’s skin and hair. That’s what makes us Best For Baby in 173 countries.
It takes 1 year on an average for new material to qualify for use. Products meet or exceed 15 Global regulatory standards.
Clinical Evaluation: Skin irritation, Allergic reaction, Sunlight, Efficacy.
90% of all publications & scientific literature on baby’s skin has been has been advanced by us.
Your Newborn’s Skin is 3 Times Thinner and Prone to Dryness
That’s why our specially designed TOP-TO-TOE is an ultra-mild, pH balanced cleanser that protects her skin’s natural moisture.
Your Baby’s Eyes Are Still Developing and Are More Prone to Irritants
That’s why TOP-TO-TOE, clinically proven to be as mild as pure water, is best for your newborn’s first bath.
This is What Makes Johnson’s Baby Top-To-Toe Wash The 1St Choice* Of Hospitals
*A qualitative study conducted in US hospitals in April 2013.
Gentle Enough for your Newborn’s First Bath
We use the legally required INCI (International Nomenclature of Cosmetic Ingredients) nomenclature to describe each ingredient on the label.
Every Ingredient in Johnson’s Baby Top-To-Toe Wash is Included for a Specific Purpose
- To help cleanse skin and/or hair
Cocamidopropyl Betaine & Sodium Trideceth Sulfate.
- To add moisture to skin and hair
Glycerin & Polyquaternium-10
- To help adjust pH levels
Tetrasodium EDTA, Citric Acid & Sodium Hydroxide.
- To help maintain product freshness
Sodium Benzoate, Ethylhexylglycerin & Phenoxyethanol
- To help maintain product thickness
- To help to keep the product mixed together
PEG-80 Sorbitan Laurate.
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Eliminates the need for a thousand soaps and shampoos