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Influence: The Psychology of Persuasion (Collins Business Essentials) by [Cialdini PhD, Robert B.]

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Influence: The Psychology of Persuasion (Collins Business Essentials) Revised Edition, Kindle Edition

4.4 out of 5 stars 188 customer reviews

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Length: 334 pages Word Wise: Enabled Enhanced Typesetting: Enabled
Page Flip: Enabled Language: English

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Product description

Amazon.com Review

Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.

Review

Influence is a joy to read. Cialdini deserves a pat on the back for breaking the mold. -- Contemporary Psychology

The materials in Cialdini's Influence is a proverbial gold mine. -- Journal of Social and Clinical Psychology

Product details

  • Format: Kindle Edition
  • File Size: 741 KB
  • Print Length: 334 pages
  • Publisher: HarperCollins e-books; Revised edition (28 May 2009)
  • Sold by: Amazon Asia-Pacific Holdings Private Limited
  • Language: English
  • ISBN-10: 006124189X
  • ISBN-13: 978-0061241895
  • ASIN: B002BD2UUC
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.4 out of 5 stars 188 customer reviews
  • Amazon Bestsellers Rank: #1,315 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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