Buy new:

₹1,921.00

M.R.P.: ₹2,479.00

Save: ₹558.00 (23%)

Inclusive of all taxes

FREE delivery Tuesday, 7 February. Details

Or fastest delivery Tomorrow, February 6. Order within 8 hrs 32 mins. Details

In stock.

[{"displayPrice":"₹1,921.00","priceAmount":1921.00,"currencySymbol":"₹","integerValue":"1,921","decimalSeparator":".","fractionalValue":"00","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":false,"offerListingId":"l6HBkcNRdy0kEhL5eg8sQ8OeN6mX3Mk2i7EXeSONjvFjmQPSawSVF0CrkKd%2BjuotugdXKQD08uY92oi7j5H%2BSoXmhm1qrpctb6aGYazuef8ek7BgZIoz5me%2FIRTUcUVY4d62BPBvxIs7mSKXbbb1k3bF76Dk1hdY","locale":"en-IN","buyingOptionType":"NEW"}]

₹₹1,921.00 () Includes selected options. Includes initial monthly payment and selected options. Details

Sold by Cocoblu Retail and Fulfilled by Amazon.

Secure transaction

Add gift options

Have one to sell?

Sell on Amazon

Other Sellers on Amazon

Added

Not added

₹1,921.00
FREE Delivery. Details

Sold by: Cocoblu Retail

Added

Not added

₹2,772.81
FREE Delivery.

Sold by: WesternShop

Flip to back Flip to front

Listen Playing... Paused You're listening to a sample of the Audible audio edition.
Learn more.

See all 2 images

Follow the Author

Melissa Perri

Escaping the Build Trap: How Effective Product Management Creates Real Value Paperback – 23 November 2018

by Melissa Perri (Author)

1,116 ratings

See all formats and editions

Price

New from

Kindle Edition

"Please retry"

₹688.75

—

Audible Audiobook, Unabridged

"Please retry"

₹0.00

Free with your Audible trial

Paperback

"Please retry"

₹725.00

Paperback, 23 November 2018

₹1,921.00

₹1,919.00

Audio CD, MP3 Audio, Unabridged, Import

"Please retry"

₹12,401.00

Kindle Edition
₹688.75 Read with Our Free App
Audiobook
₹0.00 Free with your Audible trial
Paperback
₹1,921.00

1 Used from ₹2,719.22 16 New from ₹1,919.00
Audio CD
₹12,401.00

1 New from ₹12,401.00

Save Extra with 3 offers

No Cost EMI: Avail No Cost EMI on select cards for orders above ₹3000 Details

Bank Offer: 5% Instant Discount up to INR 250 on HSBC Cashback Card Credit Card Transactions. Minimum purchase value INR 1000 Details

See 1 more

Free Delivery

The product is eligible for Free delivery. Learn more

What is Pay on Delivery (Cash/Card)?

Pay on Delivery (Cash/Card) payment method includes Cash on Delivery (COD) as well as Debit card / Credit card / Net banking payments at your doorstep.

10 days Replacement

Replacement Reason	Replacement Period	Replacement Policy
Physical Damage, Defective, Wrong and Missing Item	10 days from delivery	Replacement

Know More

Amazon Delivered

Amazon directly manages delivery for this product. Order delivery tracking to your doorstep is available.

Enhance your purchase

To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputs

Print length

175 pages
Language

English
Publisher

O′Reilly
Publication date

23 November 2018
Dimensions

15.24 x 1.07 x 22.86 cm
ISBN-10

149197379X
ISBN-13

978-1491973790
See all details

Frequently bought together

+
+

Total price:

To see our price, add these items to your cart.

Some of these items are dispatched sooner than the others.

Show details Hide details

Choose items to buy together.

by Melissa Perri Paperback
₹1,921.00
In stock.
Sold by Cocoblu Retail and ships from Amazon Fulfillment.
Get it by Tuesday, February 7
by Dan Olsen Hardcover
₹999.00
In stock.
Ships from and sold by ASPIRE_BOOKS.
by Marty Cagan Hardcover
₹1,489.00
Usually dispatched in 2 to 3 days.
Ships from and sold by ASPIRE_BOOKS.

Dan Olsen
846
Hardcover
15 offers from ₹999.00
Nir Eyal
4,196
Hardcover
in Engineering & Technology
26 offers from ₹299.00
John Doerr
6,003
Paperback
21 offers from ₹562.00
Marty Cagan
3,799
Hardcover
21 offers from ₹1,489.00
Teresa Torres
1,456
Paperback
9 offers from ₹1,502.00
Rob Fitzpatrick
1,722
Paperback
12 offers from ₹1,299.00

Special offers and product promotions

5% Instant Discount up to INR 250 on HSBC Cashback Card Credit Card Transactions. Minimum purchase value INR 1000 Here's how
No cost EMI available on select cards. Please check 'EMI options' above for more details. Here's how
Get GST invoice and save up to 28% on business purchases. Sign up for free Here's how

Product description

About the Author

Melissa Perri believes the key to creating great products is growing great product leaders. As the CEO and founder of Produx Labs, she helps companies effectively scale their product organizations. Melissa also founded the online school Product Institute and started a program to train the next generation of Chief Product Officers. She is an internationally recognized, sought-after keynote speaker. Melissa graduated from Cornell University with a B.S. in Operations Research and Information Engineering.

Product details

Publisher ‏ : ‎ O′Reilly (23 November 2018)
Language ‏ : ‎ English
Paperback ‏ : ‎ 175 pages
ISBN-10 ‏ : ‎ 149197379X
ISBN-13 ‏ : ‎ 978-1491973790
Item Weight ‏ : ‎ 100 g
Dimensions ‏ : ‎ 15.24 x 1.07 x 22.86 cm
Country of Origin ‏ : ‎ United Kingdom

Customer Reviews:
1,116 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.

Melissa Perri

Brief content visible, double tap to read full content.

Full content visible, double tap to read brief content.

Melissa Perri is the CEO of Produx Labs, a Product Management consultancy, and the author of “Escaping the Build Trap”. She believes the key to creating great products is growing great product leaders.

Committed to that mission, she created the online school Product Institute, where she has shared her scientific approach to Product Management with over 3500 students. In 2019, Melissa was appointed to the faculty of Harvard Business School to teach Product Management in the MBA program.

As a consultant, Melissa works with executives worldwide to set up their product organizations, advise on product strategy, and grow product leaders into Chief Product Officers. She has a B.S. in Operations Research and Information Engineering from Cornell University.

Customer reviews

4.6 out of 5

1,116 global ratings

5 star		73%
4 star		18%
3 star		6%
2 star		1%
1 star		2%

How are ratings calculated?

Reviews with images

See all customer images

Top reviews from India

There was a problem filtering reviews right now. Please try again later.

Pushkar

Nice simple book on achieving outcomes through product led org

Reviewed in India 🇮🇳 on 11 September 2022

Verified Purchase

Liked it’s nice and simple approach to product led outcomes for achieving its business vision. Many of books on these topics share common things, but it’s good to iterate over these concepts time and again. Helpful for PMs and VPs.

Helpful

Amazon Customer

right book for product managers

Reviewed in India 🇮🇳 on 1 August 2022

Verified Purchase

It is one of the best book to start with for any product managers.
It is in a natural ways of understanding concepts

Reviewed in India 🇮🇳 on 4 August 2022

Verified Purchase

Good book for a feel of product mgmt.

Reviewed in India 🇮🇳 on 14 August 2020

Verified Purchase

The author explains why it’s important to have a product culture and become product lead orgs to be successful.

Product management with three basic qualities is emphasised along with other processes, PM career path and frameworks.

- be outcome driven and not output driven
- focus on “why” we are building anything and map it to the vision.
- customer interviews and experiments

Each of the concepts is well explained with a case study and product kata method.

3 people found this helpful

Helpful

Ashish P.

Insightful- Measure outcomes and not output/velocity

Reviewed in India 🇮🇳 on 17 August 2020

Verified Purchase

Organizations should focus on outcomes rather than outputs.Amazing short chapters filled with juisy insights. Absolute must read for Product Management and every one related to product development.Truly insightful.Reading it I could visualize and identify exactly the situations we face day in and day out with sales askitroadmaps, stakeholders asking to push features and engineering measuring success by number of lines of code,releases and velocity.Truly amazing.I really like it.

One person found this helpful

Helpful

Govind

Nice book

Reviewed in India 🇮🇳 on 30 July 2021

Verified Purchase

Nice way of understanding the build trap. it really help me to have my thinking broader. Must read book 👍

Helpful

Anand

See the Video first, Photocopy/Pirated Book and Content is Good

Reviewed in India 🇮🇳 on 14 August 2022

Verified Purchase

The media could not be loaded.

Dear Amazon,
I recently received this book and it's look like a photocopy of the original book because content is good but printing of the book disappointed me. Please refund my money and get back this book.
Please see the video then you decide

2 people found this helpful

Helpful

Shubhang Vishwamitra

"Must have" book for anyone in product development.

Reviewed in India 🇮🇳 on 14 September 2020

Verified Purchase

Structured content offers great direction for budding product managers. Also defines the nuances of the roles and responsibilities regardless of how any organisations bracket the title for product roles.Overall serves as a good handbook.

One person found this helpful

Helpful

Top reviews from other countries

Andrew Jones

Mediocre and boring...

Reviewed in the United Kingdom 🇬🇧 on 6 December 2021

Verified Purchase

I wouldn't recommend this book. It's a tedious romp full of self evident statements and anecdotes that are almost childlike in the way they are contrived. I confess I dumped it at the halfway mark choosing to switch to something hopefully more valuable. The book exalts product management as if it's the sole formula for all company success and seems to downplay the role of technical functions - when the reality is the two need to work hand in glove. We have all experienced the woes of a misguided product managers and this book doesn't do much to set the record straight or review the pitfalls of a poor product strategy.

4 people found this helpful

Paul Brown

Product-led company nirvana and how to get there

Reviewed in the United Kingdom 🇬🇧 on 13 November 2018

Verified Purchase

Apart from the fact that the 6 questions at the back of the book make it worth the read all on their own, the rest of this great book covers what it take to build a true product-led company where anything (everything) is possible. I really enjoyed the flow of the narrative as the book progresses and how Melisa points out so many things which caused me to think ah-ha! If I had one critique I’d ask for more visuals linking key ideas and concepts together, there is so much here, I’d suggest you bring a pen and a notebook to draw out the ideas shared yourself, as you read along. Having said that, this book is a must read!

6 people found this helpful

Dave

An Easy And Illuminating Read

Reviewed in the United Kingdom 🇬🇧 on 23 September 2020

Verified Purchase

This book has really helped me so much. I'm working as a relatively new product manager for a firm. I've been a software developer for 15 years working in startups so the transition into this new role hasn't been as hard work as it might otherwise have been. This book however I feel has given me super powers. It really helps define a structure around how to work effectively from strategy to implementation etc. This book has saved me many mistakes already and I actually enjoyed reading it. Many books on this topic are frankly dry and as exciting as my yearly tax return however this one is actually a great read.

One person found this helpful

Martin Burns

Consultants: lend this to your customers

Reviewed in the United Kingdom 🇬🇧 on 17 December 2018

Verified Purchase

For practitioners (and particularly consultants), the best business books effectively articulate 'that nagging feeling that we should be thinking and acting differently,' accessible to anyone working in the domain. Escaping the Build Trap achieves this superlatively.

Written with clarity and plenty of illustrative examples borne out of long, hard-won experience, it explains both the 'How should we work?' and 'Why is that important?' in language that doesn't require a doctorate in Agile to understand.

I suspect that many copies of this will be 'conveniently' left on the desks of exec stakeholders. Some of them by me.

4 people found this helpful

Mr B Weber

How to create value rather than just shipping features

Reviewed in the United Kingdom 🇬🇧 on 4 November 2018

Verified Purchase

Excellent book—easy to read, with just the right (for me) mix of clear and concise explanations, humour, and illustrative anecdotes.

It's short enough to read in a few hours, but can introduce you to many concepts and practical practices worth further reading.

Covers the benefits of product led organisations, and how to create alignment around mission, vision, goals, strategy, as well as how to iterate & experiment towards success at all levels. In contrast to top-down edicts, elaborate plans, locked down budgets & immutable roadmaps.

Worth a read for anyone from those considering a move into product management, to software engineers who want to deliver value, to executives who want to be successful.

Even if the content and concepts aren't new to you, it's likely to be an inspiring reminder of what good looks like.

4 people found this helpful

See all reviews

AbeBooks Books, art & collectibles	Amazon Web Services Scalable Cloud Computing Services	Audible Download Audio Books	DPReview Digital Photography	IMDb Movies, TV & Celebrities

Shopbop Designer Fashion Brands	Amazon Business Everything For Your Business	Prime Now 2-Hour Delivery on Everyday Items	Amazon Prime Music 90 million songs, ad-free Over 15 million podcast episodes

Buy new:

₹1,921.00

Other Sellers on Amazon

Follow the Author

Escaping the Build Trap: How Effective Product Management Creates Real Value Paperback – 23 November 2018

Save Extra with 3 offers

10 days Replacement

Replacement Instructions

Enhance your purchase

Frequently bought together

Customers who viewed this item also viewed

Special offers and product promotions

Product description

About the Author

Product details

About the author

Melissa Perri

Customer reviews

Reviews with images

Top reviews from India

There was a problem filtering reviews right now. Please try again later.

Top reviews from other countries

Buy new: ₹1,921.00

Other Sellers on Amazon

Follow the Author

Escaping the Build Trap: How Effective Product Management Creates Real Value Paperback – 23 November 2018

Save Extra with 3 offers

10 days Replacement

Replacement Instructions

Enhance your purchase

Frequently bought together

Customers who viewed this item also viewed

Special offers and product promotions

Product description

About the Author

Product details

About the author

Melissa Perri

Customer reviews

Reviews with images

Top reviews from India

There was a problem filtering reviews right now. Please try again later.

Top reviews from other countries

Buy new:

₹1,921.00