Top positive review
on 11 July 2017
This is by far the best design-psychology book I've read. It is a great read for anyone who is a product designer, architect, UX designer, computer programmer, electronics and communications engineer, psychologists and people are really curious about everyday objects.
The older edition of this book (over 25 years ago) was called "The psychology of everyday things", and this is a revised edition - the examples are more suited to today's world as the internet and technology have greatly changed the way we live. I found it really interesting. I am always the person who tells people to read manuals if they can't understand how a device works. After reading this book, I stopped doing that- it is not people's fault if they have to struggle to figure out things. It is the designer's responsibility.
This book also delves deeply into the workings of the human brain and how it has evolved and how memory and assumptions work and don't work.
[I bought a paperback version of this book - the images and diagrams are all in black and white and font is okay, but the page quality is quite good, so is the binding.]