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Confessions Of An Advertising Man Paperback – 1 Sep 2011

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Product description


"Required reading for anyone in business" --"Media Week"

"It changed my life, and it will change yours." --Roger Stone

"It's a well written clean book which breaks out his concepts, tactics, and techniques and is a must-read for anyone in business--and particularly marketing and PR." --Ronn Torossian, CEO of 5WPR on his 10 Must-Read Public Relations and Marketing Books on "Business Insider"

"Ogilvy lays down some mind-blowing concepts that can benefit many industries and business professionals." --EarlyWord

"[A] book every entrepreneur should take the time to read." --Yahoo! Voice

." . . Throughout his book "Confessions of an Advertising Man" you will find deep insights on management, candor, and company culture." --The Huffington Post

"Ogilvy's writing is pithy, lively and urbane...[Confessions of an Advertising Man] is full of great stories from the world of 1960s advertising." IndependentMail.com"

"Required reading for anyone in business" "Media Week""

"I would like to make it mandatory that everyone in advertising read David Ogilvy's first book, "Confessions of an Advertising Man" at least once a year." George Parker in "Business Insider""

"Monumental...there is the kind of good, solid, smart, great-work-inspiring advice that any one in this business and that includes clients would be wise to review." The Agency Review"

About the Author

David Ogilvy (1911–1999), referred to in 1962 by Time as "the most sought-after wizard in today's advertising industry," is considered to have been one of the dominant thinkers in the field. He is also the author ofOgilvy on Advertising. Sir Alan Parker was a copywriter in the 1960s and 1970s and is now a film director and producer. Films he directed include Angela's Ashes,Fame, Midnight Express, and Pink Floyd: The Wall.

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Product details

  • Paperback: 194 pages
  • Publisher: Southbank Publishing; REV ed. edition (1 September 2011)
  • Language: English
  • ISBN-10: 190491537X
  • ISBN-13: 978-1904915379
  • Product Dimensions: 15.2 x 1.5 x 24.1 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #46,609 in Books (See Top 100 in Books)
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