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Art of the Start 2.0 Paperback – Mar 2015

4.4 out of 5 stars 56 customer reviews

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Frequently bought together

  • Art of the Start 2.0
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  • The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
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  • The Hard Thing about Hard Thing: Building a Business When There are No Easy Answers
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Product description

Review

The Art of the Start 2.0 is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights (Arianna Huffington, president and editor in chief, Huffington Post)

A successful entrepreneur requires three things: a garage, an idea, and this book - Guy's irrepressible guide to the raw essentials of life in a young company (Michael Moritz, Sequoia Capital)

This is a delightful, complete, and consummately practical entrepreneur's handbook. Every person who wants to start a business should read it (Clayton Christensen, author of 'The Innovator's Dilemma')

Anyone trying to change the world should read The Art of the Start (Wendy Kopp, founder of Teach for America)

This is a must-read book for every entrepreneur (Mark Cuban, owner of the Dallas Mavericks and star of Shark Tank)

Thank heavens that Guy Kawasaki has seen fit to rejig his entrepreneurs' bible. A sound guide for running a business from start to middle. (The Times)

About the Author

Guy Kawasaki is the author of twelve books, including Enchantment and Reality Check. He was previously the chief evangelist of Apple, where he worked on the original Macintosh team during the 1980s, and later became a venture capitalist and startup founder. He has a BA from Stanford University and an MBA from UCLA. He lives in the San Francisco Bay Area.

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Product details

  • Paperback: 336 pages
  • Publisher: Portfolio (1 March 2015)
  • Language: English
  • ISBN-10: 0241187265
  • ISBN-13: 978-0241187265
  • Product Dimensions: 12.9 x 2 x 19.8 cm
  • Average Customer Review: 4.4 out of 5 stars 56 customer reviews
  • Amazon Bestsellers Rank: #8,884 in Books (See Top 100 in Books)
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56 customer reviews

4.4 out of 5 stars

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