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Account-Based Marketing For Dummies Paperback – 2016


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Product description

About the Author

Sangram Vajre, co-founder and CMO of Terminus, is a passionate Marketing geek at heart and loves to solve problems, both analytically and creatively. In today's marketing world, when companies need to rapidly adapt to changing buyer-centric communication, Sangram finds comfort in all things technology to keep pace with this challenge. Over the years, Sangram has amassed invaluable experience from his exposure to startups, consulting and global companies.

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Product details

  • Paperback: 384 pages
  • Publisher: Wiley (2016)
  • Language: English
  • ISBN-10: 812656329X
  • ISBN-13: 978-8126563296
  • Package Dimensions: 23.2 x 18 x 2 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: #1,02,991 in Books (See Top 100 in Books)
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Amazon.com: 3.7 out of 5 stars 13 reviews
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4.0 out of 5 starsHelpful to understand B2B marketing
1 February 2017 - Published on Amazon.com
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K.S.
1.0 out of 5 starsSangram Vajre clearly thinks little of marketing professionals.
24 December 2016 - Published on Amazon.com
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Anton Arhipov
1.0 out of 5 starsUseless
8 November 2016 - Published on Amazon.com
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4.0 out of 5 starsReally Good Introduction
27 June 2016 - Published on Amazon.com
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Jerry Saperstein
5.0 out of 5 starsAnother decade, another revolutionary approach to sales. This one is pretty good.
30 June 2016 - Published on Amazon.com
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