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Seed India: How To Navigate The Seed Capital Gap In India (Entrepreneur Journeys Book 7) [Kindle Edition]

Sramana Mitra
3.0 out of 5 stars  See all reviews (1 customer review)

Kindle Price:   399.00 includes free wireless delivery via Amazon Whispernet
Sold by: Amazon Digital South Asia Services, Inc.

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Product Description

Product Description

India has seen tremendous surge in interest in entrepreneurship.

India has seen an equally acute shortage of seed capital to get these entrepreneurs off the ground.

From one of the most highly regarded writers on the Indian startup scene comes a new book in her acclaimed Entrepreneur Journeys series. In Seed India, Sramana Mitra analyzes the current state of the Indian eco-system, and proposes ways of navigating the rest of the decade, such that a robust pipeline of entrepreneurs can survive the current malaise, and thrive, while the eco-system develops and matures in parallel.

Outstanding case studies and role model interviews introduce aspiring and practicing entrepreneurs to the heroes who have managed to overcome the odds.

This low probability game can be won. Optimistic, but pragmatic, Seed India shows how.

Product details

  • Format: Kindle Edition
  • File Size: 677 KB
  • Print Length: 233 pages
  • Sold by: Amazon Digital South Asia Services, Inc.
  • Language: English
  • ASIN: B00GS9QRUE
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: #31,953 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

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Most Helpful Customer Reviews
Format:Kindle Edition
Should be tilted appropriately "Learning from successful founders". All it told about Seed Capital is it isn't available in India very easily and your options are pretty much limited to bootstrapping.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.2 out of 5 stars  12 reviews
2 of 2 people found the following review helpful
4.0 out of 5 stars An excellent book on understanding indian start-up and funding scenario 28 December 2013
By Balasubramanian - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
Nothing gives good understanding about an issue than reading real stories. This book covers some very interesting contemporary cases of start-up struggles and success in founding companies and getting funded. If you are an entrepreneur interested in getting a picture of how people go through different stages of start-up, this is would help. It is worth the time.
2 of 2 people found the following review helpful
4.0 out of 5 stars Clear insights! 28 December 2013
By Sudeep Shrivastava - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
Gives a clear insights on the crucial link for entrepreneurs growth in India & why it has lagged behind so far.
2 of 2 people found the following review helpful
4.0 out of 5 stars A suitably bootstrapped perspective 21 December 2013
By Vishrasayan - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
As someone who routinely wears boots under Levi’s 511s, I understand the sheer utility of those small loops called bootstraps - Sramana Mitra’s high focus on an entrepreneur bootstrapping the start-up in her book “Seed India -How To Navigate the Seed Capital Gap In India (Entrepreneur Journeys)” helped me appreciate the criticality of this aspect in the Indian venture funding context.

The book’s USP is its brevity and the matter-of-fact, blog-like style but what keeps your interest on is the verbatim reproduction of the interviews. Spurred by the author’s knowledgeable querying, the interviewed entrepreneurs come up with some honest reflections & very useful insights into their successful entrepreneurial journey. Some statements though come across as anachronistic, particularly when Sachin Bansal of Flipkart seemingly undermines the adaptation, penetration & potential of digital books and affordability of e-readers in India - the fact that I was reading this book on my Kindle Fire HD made the assertion even more ironic.

While it is a welcome trend that Indian start-up stories are getting written about, I once again can’t help but notice that the term ‘start-up’ is gradually getting equated with IT/ITES/ Cloud enterprise. Most other enterprise categories such as biotech, green-tech are clearly missing out being written about as interesting case-studies since they can’t quite compete with a typical cloud based start-up which (can..) starts generating income within few months of existence – As Sramana did admit passingly, the logic of bootstrapping one’s business is a very different ball-game if the start-up product offering is physical (~biotech) as against being virtual (~SaaS)

Coming back to the book, I felt that what was perhaps intended to be showcased by the author but not quite articulated is an observation that ‘bootstrapping an early enterprise’ comes quite naturally to Indian entrepreneurs given the culturally ingrained reluctance to diluting ownership/ stake of a start-up business early on & the practical jugaad (in a fair sense) mind-set of sailing in two boats before hitching on to the one of choice.

Considering this being a cluster/ market dominated by such lean business ethos & relatively more fiscally-conservative entrepreneurial attitude which by default de-risk the investor’s moolah, one’d have expected India to be a hot destination for an alternate asset fund manager looking for a safe-harbour for her/ his precious dollars, but quite obviously it is not. Of course it is also apparent that there isn’t enough fish in the pond for any LP to develop a serious strategy betting on Indian start-up scene & perhaps the only way to make this ‘LP-friendly entrepreneurial ethic’ work in India’s favour at scale is to seed more & more promising enterprises, bootstrapped or otherwise.

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The review is available on my blog http://vishrasayan.blogspot.in/2013/12/a-suitably-bootstrapped-perspective.html#!
2 of 2 people found the following review helpful
5.0 out of 5 stars Powerful Insights 5 December 2013
By manjunatha hebbar - Published on Amazon.com
Format:Kindle Edition|Verified Purchase
Distilling real life experiences and making them simple thumb-rule like guidelines for others to follow is a very powerful effort. This is another evidence of the same from Sramana. Good first-hand, unabridged expression of entrepreneurial account makes this very authentic and must have reference book to build only tool kit to succeed.
2 of 2 people found the following review helpful
5.0 out of 5 stars Will India's Tech Product Industry take off? 5 December 2013
By praveen4252003 - Published on Amazon.com
Format:Kindle Edition
Sramana provides a good treatment of a subject not often very clear to most - Entrepreneurship in India. The apparent contradictions are often confusing.

There is a lot of conversation about India's potential. There are a great number of engineering colleges some of which rank alongside the best in the world. India has over the past two decades made a name for itself in the IT field. However, success in building product companies has so far eluded the Indian technology entrepreneurs.

The author says there is a lot of reason to be upbeat about. The various peculiarities of the Indian society are slowly giving way, she claims and predicts that in a few years there will be a crop of successful entrepreneurs coming out of India building better and bigger companies.

On the overall, a good book with very interesting interviews with founders of successful startups in India.

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